Restaurant Menu Photography System: 100+ Reusable Assets

The result: 100+ reusable menu assets, shot once and used everywhere.

The work: Thai Orchid is a direct Storylabs client. I built a photography system for their interchangeable menu: cutout food and drink assets that get reused for recurring graphics, menu promotions, social posts, posters and email campaigns. I also made their brand story film.

“They built a photography system for our interchangeable menu that changed how we create content.” Jonathan Rojjanasrirat, Owner.

What it means for you: If your menu changes often, a photo system means you shoot once and reuse the assets everywhere. That is the restaurant content I would run for you as your fractional head of content in Kansas City.